videor research    
COMPOSE

 
SYNDICATED RESEARCH | ACR | MCR | TVCP

Media planning data : Compose 
Compose is a unique communication planning data.
It is aimed to facilitate Multi-Channels Planning, With Compose you can.

      - Defined your communication objective.
      - Plan mixed-media campaign and allocated budget across over 20 media channels.
      - Evaluated plans foe achieving them across multiple media.
 
Empowering the planner performance
 
Stronger consumer survey – when linked to Thai ACR drill down and target consumers based on 1,800+ brand level categories 
      
       - Targeted profiling of channel consumption 
       - Stronger weighting of consumer/strategic and channel/tactic drivers based on profiling
       - Offering templates that define the roles of consumer purchasing behavior that drive channel performance
 
                     Campaign objective
                     Campaign design point
                     Audience/Consumer strategy
                     Messaging Strategy – To be determined by agency 
                     Timing
 

[ Back to Service Line Up ]

 
Top Download
  What is T- CUBE

Download sum : 3470  Click !

  Company credential 2015

Download sum : 3065  Click !

  T-CUBE 2014 Product

Download sum : 2404  Click !

  T-CUBE 2014 review

Download sum : 2093  Click !

  T-Cube 2014 Media

Download sum : 1890  Click !

VISITOR  COUNT  
 

Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player


Copyright©1997-2013 Video Research Ltd. All Rights Reserved
Video Research International (Thailand) Ltd.
142 Two Pacific Place. 22nd Floor, Unit 2203,
Sukhumvit Road,Klongtoey Sub-district,
Klongtoey District, Bangkok 10110
E-mail : sales@videor.co.th